Non-WFA members, marketers with national responsibilities (e.g. UK & Ireland), members of ISBA and other national associations, can register for the Global Marketer Conference on April 22 with ISBA.
Registration
Global Marketer Week 2027
Book your seat
Tickets for Global Marketer Week are free of charge for senior marketers from companies in WFA membership with global or regional responsibilities, as well as for heads and representatives of national associations in membership.
“The absolute best marketing event in the world today”
Some of our confirmed speakers include:
Sir John Hegarty Sir John Co-founder & Creative Director at The Business of CreativityJohn Hegarty has been central to the global advertising scene over six decades working with brands such as Levi's, Audi, Boddingtons, Lynx, British Airways and Johnnie Walker. He was a founding partner of Saatchi and Saatchi in 1970. He co-founded Bartle Bogle Hegarty in 1982 with John Bartle and Nigel Bogle. The Agency now has offices in London, New York, Singapore, Stockholm, Shanghai, Mumbai and Los Angeles. John’s creative awards are numerous. He has been given the D&AD President's Award for outstanding achievement and in 2014 was admitted to the US AAF Hall of Fame. John was awarded a Knighthood in 2007 and was the recipient of the first Lion of St Mark award at the Cannes Festival of Creativity in 2011. John has written two books: ‘Hegarty on Advertising – Turning Intelligence into Magic’ and "Hegarty on Creativity - there are no rules". In 2022 John co-founded The Business of Creativity, which aims to unlock creative potential through inspiring, distinctive and entertaining products.
Paul Anthony 'PK' Katimbang Paul Anthony 'PK' Global Chief Marketing Officer, Haleon
Andrew Tindall Andrew Chief Growth Officer, System1From training as a doctor to marketing, Andrew applies a science-first approach to brand growth with a practical edge from his experience working in large FMCGs. A global thought leader on effectiveness, he leads System1’s agency partnerships and research on creativity’s role in driving results across a modern media mix. A sought-after speaker, advisor to top brands, and columnist for The Drum, he’s on a mission to make effectiveness accessible to all.
Jane Wakely Jane Executive VP, Chief Consumer and Marketing Officer and Chief Growth Officer, International Foods, PepsiCoJane Wakely, Chief Consumer & Marketing Officer, has been at PepsiCo since January 2022, where she oversees the Global Consumer organization across different PepsiCo brands, which includes R&D, Marketing, Insights, Design and Category Strategy. Prior to PepsiCo, Jane was the lead CMO at Mars Incorporated for 21 years, where she was a driving force in the transformation of Mars’ consumer functions, leading and launching Mars’ innovative mandate for sustainable growth with people, data, creativity, and purpose at its heart. Jane began her career at Procter & Gamble and was one of the founding members of GARM.